Enterprise SolutionsService Provider SolutionsSmall Business SolutionsKnowledge CentreAbout Fresh EnterpriseContact
More

Client Area

To access your client area for live reporting and statistics log in here

Username:
Password:



Glossary

Find related terms in our glossary

Payment Processing

Payment processing refers to the method of processing web-based payments for an ecommerce site. Payment processing typically involves setting up a merchant account that allows the ecommerce site to accept payment with credit cards, debit cards, gift cards, and other forms of electronic payment. Financial institutions such as banks often handle payment processing or merchant accounts. The terms of this account are predetermined and set up to coordinate with governmental guidelines. The fees or rates that are charged to access payment processing are set up by the organisation that arranges the account for the ecommerce client.

The ecommerce site that is used to authorise electronic payments for online businesses or ecommerce sites is referred to as the payment gateway. In some cases, the payment gateway is a third party entity rather than the merchant account provider. This application is typically set up on the merchant’s server. It can also be set up on the server that is located at the merchants ISP or CSP. Payment gateways are designed to accept the information, encrypt it, and transfer it over the Internet.


External links:

E-Commerce

E-Commerce is the term used to refer to electronic commerce or transacting business online. E-Commerce software is used and it includes a frontend and a backend component. The frontend typically involves a catalog and a shopping cart function, whereas the backend typically involves a transaction function that takes care of payment, security, and authorization.

E-Commerce software solutions are designed to simplify electronic commerce. They usually include a variety of tools that maintain e-business management and maintenance. With E-Commerce software, the owner should be able to upload and download product data including pictures and text. Additionally, the software enables the management of products, B2B prices, B2C prices, the management of customers, the management of orders from purchases to returns, the management of taxes and shipping, and the management of prices including sale prices, discounts with coupons, and incentive pricing. Moreover, integrated email is also included so that the site owner can utilize auto-responses such as confirmations.


External links:

Affiliate Marketing

Affiliate Marketing refers to an arrangement between E-Commerce individuals and Website owners in which revenue sharing takes place based upon a link formed between the two. The payment is based upon specific performance measures as agreed to from the onset of the relationship or affiliation between the two parties involved. This might involve registrations that the affiliate refers, a specified number of sales, or the number of clicks generated from the Website.

The two companies or individuals have an arrangement that states that the E-Commerce Website will pay a commission or fee to the second Website if someone clicks from their site to the E-Commerce site and buys something. An arrangement is set up. Software tracks and reports the “commission-based” clicks, sales, or registrations. The primary purpose of affiliate marketing is to extend the reach of the E-Commerce Website in order to gain an increase in revenue or sales.


External links:

Fresh Newsletter

Industry news and best practices
delivered to your Inbox each month
SUBMIT

Payment Processing Integration

The key to the success of an online store is the generation of revenue as soon as possible after launch. Therefore, we design online stores that are geared towards perfecting the revenue-generating aspects of the site by being straightforward to use, and easy to administrate.

Typically, we will either create an online store from scratch, design and developing an online purchasing shopping cart and payment system in tune with your specific sales targets, but often it is more cost-effective to customise an existing online shopping application to your needs. Our consultants help advise on the correct solution for your business.

We develop our online stores so as to be easily integrated with your choice of payment processing, whether that be in-house or using a 3rd party payment processor. We currently work closely with the following transaction processing houses:

paypal desc Autorize.net ReD

Our experience of working with these companies means that we will also be able to suggest the most appropriate solution for you based on sales frequency and cost of sale.

If you would like to discuss our Payment Processing Integration Solutions further, please call +44 (0)800 279 5460 to speak to a member of the Fresh team today.

If you would like to enquire further about our Payment Processing Integration Solutions, please click this link to send an enquiry form. A member of the Fresh team will reply as soon as possible.